Courses in summer term 2014 / Lecture Business Analytics
Trainer: Martin Wistuba
The lecture covers basic concepts of data analyzing techniques useful in business analytics as well as in customer relationship.
Hence, students will get knowledge about choosing, using and assessing the approppriate tools for analyzing business data and for providing personalized recommendations for customers.
The lecture covers the following topic areas:
- Knowledge discovery in databases,
- Descriptive, Predictive and Forecasting Methods in Data mining,
- Personalization and Recommender Systems.
Trainer: Martin Wistuba